Ohio University: NIL creates opportunity for student-athletes, confusion and tough decisions for schools and NCAA NIL creates opportunity for student-athletes, confusion and tough decisions for schools and NCAA Tennessee's athletic director Danny White claims other schools are breaking NIL rules to acquire players. White alleges some schools are making off-the-books NIL deals or promising money they don't ... Colleges and apparel companies are now including Name, Image, and Likeness (NIL) money in their partnership contracts.

Understanding the Context

These NIL provisions allow schools to legally facilitate more compensation for ... As March Madness concludes, student-athletes have earned millions of dollars through name, image and likeness (NIL). Ohio University Professor and sport management expert Jim Strode weighs in on the ... Sports Illustrated on MSN: NIL Has Changed the Game β€” But Has It Changed the Student-Athlete?

Key Insights

CIAA Hall of Famer, Dr. James Ewers, reflects on the transformation of college athletics from scholarship-only to a multi-million-dollar NIL landscape β€” and asks whether graduation still matters. NIL Has Changed the Game β€” But Has It Changed the Student-Athlete?